Research Looks at Female Musicians use of the Internet

Musicologist, Jeff Warara 2009 research has turned into a reality. His topic, "The Effectiveness of the Internet Media In Marketing Zimbabwean Female Musicians, A Case Study of the Harare International Festival of the Arts" yava chokwadi if one looks at Zimbabwe now. Read the abstract now and visit the online article later! ABSTRACT To ascertain the effectiveness of the internet media in marketing Zimbabwean female musicians, the Researcher engaged female musicians and HIFA officials in face to face interviews, questionnaires, as well as in document analysis of their websites, social networks and blogs. Results showed a new media form that offers ownership, control and a communicative platform for women to say and portray themselves in the manner they appreciate and empowers female musicians. The information gathered enlightened the Researcher on how technology in the modern age liberates women if Zimbabwe and other African countries provide real access and affordability of the medium. The Researcher found the espoused mobile internet being introduced by Econet Zimbabwe as one of the major steps to ensure this. This effectively liberates one half of humanity, “the women” including female musicians. The research was supervised by Mrs T Shoko from Midlands State University.